If you have an
MLM Network Marketing business, you may have been recommended to write a list of family and friends, then contact them about your business opportunity and your product. Many years ago, that was the only way to build a network marketing business. Since then, network marketers use leads, email campaigns, blogs and a number of other ways to build their list. More recently, a very popular way to build a list of followers is a program called Twitter. We describe here the value of building a list of followers for your business, specifically with Twitter.
A list of friends and family is useful if you have a lot of friends and family, and if they are interested in your products and/or your opportunity. However, not everyone knows a lot of people who can go on their list, and not all friends and family want your products or your business opportunity. But that’s okay because there are plenty of ways to build a list using the internet.
What if you had a list or a following of hundreds or thousands of people that grows every month? And, these people share something in common with you? Perhaps these people are all musicians, scuba divers, wind surfers, or they do some other hobby that you are crazy about.
These people like you because over time, you have earned their trust and you have proved to be a very credible resource. You have listened to them, and helped them get something they want, without asking for anything in return (that’s a very important part of having a list).
Now, let’s pretend that you sell something called "Acne Treatment", acne, being that horrible thing which often happens to teenagers, who get very upset about it.
You have a list of Twitter followers (it might also be an email list or a blog) of around 10,000 followers that you’ve gathered over time. I am on your list and we might have sent each other private direct messages or public messages at some time. Perhaps we’ve even spoken on a chat program and maybe we have never met personally.
You might have shown me a website which has some valuable information (valuable to me anyway) about music or scuba diving. I might have laughed at one of your jokes on Twitter or looked at your pictures and we shared some great places to go diving. You provided something useful to me, and I like and trust you much more than that guy who keeps sending me adverts on Twitter.
One day my daughter gets really upset about her acne, and she won’t even go to school. She won’t go outside the house, she’s so upset. She’s getting teased at school and none of the cures for acne are helping.
Then, I remember a post on your blog. I remember at sometime you sent out a tweet showing your blog post about treating acne. So, I send you a message on Twitter and ask you about this Acne stuff you recommended sometime ago.
You write back a message saying "Why don’t you try it and if it doesn’t work I will give you your money back?" I buy the acne stuff because I’ve grown to like you over time and because I trust you.
This stuff might not work for my daughter, but it doesn’t matter because at least we tried it and I know you cared enough to offer it to me. More importantly, this stuff just might work and my daughter will be really happy, and you have added some value to my life and to hers. You would feel pretty good about that and I would think you’re a pretty nice person. ( We certainly like each other more then we like the other guy who tweeted us to sign up with him immediately )
So what can happens now? Nothing else might happen and maybe every time I run into a friend with a teenager who has acne, I tell them about you. My teenager might tell all her friends, and they all buy the stuff from you. Perhaps my best friend is a skin specialist and the stuff works for her teenager! Maybe all I ever do, is recommend you, your Blog, and your product. I might tell my 10,000 Twitter followers, and lots of them have teenagers with acne also.
I might have thought it was so great how you help people like this, and I find out you make well over a $100,000 a year from doing this. I want to join your business and sell this acne cure stuff also. Now remember you have a lot of people following you on Twitter. And those people all have people following them on Twitter. Perhaps my happy skin specialist friend was following me on Twitter, and that’s how she found out about this acne cream.
Lets say you make $20 on each sale of this acne cream. With your following of 10,000 even if only 1% of those followers each month needed your product, that would be $2,000 a month for you. If each of those people recommended it to 3 people who liked it, then you would make an additional 6,000 every month. And, you would get more customers each month, so your income grows.
Teenagers use this acne stuff daily and it is bought every month for years. Some of your followers or my followers may want to join you in business and market the product also, so your income grows even more.
In summary, if you have an ever growing list of people (maybe Twitter followers) you can offer something of value to, with no strings attached ( this part is critical), and these followers have common interests with you, you can build “people power” or “relationship power” in your business. This works especially well, if followers on your list grow into friendships and partnerships.
Once you understand this concept of building relationships, you have an unlimited source of money, ideas, creativity, partnerships and ways to make a difference in the world. It’s Fun and Exciting! And once you get a taste for it, you will not want to go back to working a job in order to trade time for money again. You will have a passion for your
MLM Network Marketing business and will want to continue it forever.
This
Internet MLM Marketing training will show you an easy way to get started in your
MLM marketing Business.
